Netflix to Stream FIFA Women's World Cups
In a groundbreaking agreement, Netflix has obtained exclusive broadcasting rights in the United States for the 2027 and 2031 FIFA Women's World Cups, marking the streaming platform's most significant foray into live sports to date.
Netflix has entered into a historic partnership with FIFA, securing exclusive rights to broadcast the 2027 and 2031 FIFA Women's World Cups in the United States. This collaboration signifies a pivotal moment in sports media, highlighting the growing prominence of women's football on a global scale.
FIFA President Gianni Infantino remarked, "This agreement sends a strong message about the real value of the FIFA Women's World Cup and the global women's game." He emphasized that Netflix's involvement underscores a commitment to elevating the sport's profile and expanding its reach to broader audiences.
Beyond live match coverage, Netflix plans to produce exclusive documentary series leading up to both tournaments, spotlighting the world's top players and the rapid growth of women's football. Bela Bajaria, Netflix's Chief Content Officer, stated, "Bringing this iconic tournament to Netflix isn't just about streaming matches; it's also about celebrating the players, the culture, and the passion driving the global rise of women's sport."
The 2027 FIFA Women's World Cup is scheduled to take place in Brazil from June 24 to July 25, featuring 32 national teams competing for the prestigious title. The host nation for the 2031 tournament is yet to be determined, with the selection process expected to conclude by 2025.
This strategic move into live sports broadcasting reflects Netflix's broader ambition to diversify its content offerings and engage a wider subscriber base. By aligning with FIFA, Netflix positions itself at the forefront of delivering premier women's sports content, potentially setting new standards for sports broadcasting in the digital age.